THE HOME


IDEAL FOR…

REAL ESTATE AGENTS LOOKING FOR MARKETING ASSISTANCE, BRAND DEVELOPMENT AND COLLATERAL DESIGN. 
We work with you to create creative collateral and unique marketing pieces that will set you apart.
Our bespoke full-service marketing approach will make you feel as if you have a marketing team assisting you in every way. 

PACKAGE INCLUDES:

SOCIAL MEDIA  DESIGN

  • Facebook Header Design
  • Twitter Banner Design
  • Four (4) Social Graphic Designs (for Instagram, Twitter, Facebook, or LinkedIn)
  • Google + Header OR YouTube Channel Art
  • LinkedIn Banner
    * with two revisions per design // * designs provided in JPG/PNG format
Facebook-cover-design-marketing-branding-realestate-realtor.png
design-marketing-branding-real-estate-home-homes-toronto-agency.jpg

OPEN HOUSE MARKETING
This is your chance to impress qualified and motivated buyers when they enter the open house and meet you.  First impressions are everything and that is why professional marketing materials will help to showcase your listing and potentially grow your future buyer/seller client list.  The small touches will demonstrate that you are the obvious choice for future sellers because you care about your brand. 
The House will assist in making you distinctive in your market.  

design-marketing-branding-realestate-toronto-home-collection.png
  • Postcard Invitations (for direct mail; PDF format)
  • Digital Invitation (for email; JPG format)
  • Open House Detail Package (Everything a buyer needs to know which can include Mortgage Loan Breakdown – helps prospects understand the potential costs of financing the property. / Glossary of Home Ownership/Mortgage Terms –
    a single sheet of key terms and phrases can be extremely helpful to both first-time buyers and move-up buyers who haven’t purchased a home in a while. / Neighborhood Information – noting local schools, grocery stores or restaurants, and the best cell phone carrier/coverage for the area - in PDF for print but also JPG digital version
    (for email purposes)
  • Personalized Colouring Pages (to keep kids busy and spread your brand) - in JPG and PDF format
  • Listing Brochure Design (Letter size) OR One Page poster/flyer - in JPG and PDF format
  • Presentation Ideas (food/beverage, promotional giveaways)
    * with two revisions per applicable design

DIRECT MAIL PIECE

  •  4x6 OR 5x7 postcard; double sided
    * with two revisions  //  design provided in JPG/PDF format

BROCHURE

  • 11 inches x 8.5 inches
    * with two revisions  //  design provided in JPG/PDF format

THANK YOU NOTE

  • 4x6 postcard size; double-sided
    * with two revisions  //  design provided in JPG/PDF format

REALTOR BUYERS GUIDE
A unique marketing tool to attract buyers. The House will create, with your guidance, a Buyers Guide that covers many of the important questions for buyers, adding your branding and customize it to meet your needs including photos to suit your market. 
* up to three revisions
* fifteen to twenty-eight pages and delivered to you in JPG/PDF
* print-ready and compressed for emails


REALTOR SELLERS GUIDE
A unique marketing tool to attract sellers and get more listings. The House will create, with your guidance, a Sellers Guide that covers many of the important questions for sellers including a Moving Day Checklist - adding your branding and customize it to meet your needs including photos to suit your market. 
* up to three revisions
* fifteen to twenty-eight pages and delivered to you in JPG/PDF
* print-ready and compressed for emails

PLEASE NOTE: PACKAGES DO NOT INCLUDE PHOTOGRAPHY AND CONTENT CREATION/WORDING
IF REQUIRED.  


ADD-ON

CUSTOM WEBSITE
We create ideas that combine design, technology and communication. Your website should be easy to navigate, polished and complement your marketing strategies. Meaningful organization of visual and written information goes a long way in conveying the professionalism of a company. We create websites that combine modern design and communication so you can focus on closing the deal.

PHOTOGRAPHY
Our creative background and exceptional photographers will make your realtor headshots truly distinctive.

NEWSLETTERS
The key to building your repeat and referral business is to constantly but gently keep in touch with your clients, friends and prospects.  One way of doing this is by sending them regular snail mail.  People are bombarded with emails these days - so sending a clean, crisp newsletter filled with unique ideas & tips will allow your brand to stay fresh in their minds and their homes. 
We create old-fashioned printed newsletters you can mail to your clients and we can also create branded, electronic newsletter services such as MailChimp and Constant Contact.

The House Newsletter Service includes creating unique headers and layout to match your brand, importing your contacts, creating original content, adding listings or solds and sending out newsletters on your behalf on a regular schedule.  This is also ideal for our RENTER PROGRAM - which is a mail out to renters encouraging them to buy.

CLIENT PROGRAM
Retaining clients is the key to the success of your real estate business. They are a source of repeat business and referrals. We offer a number of services to help you retain clients. This includes:

  • Request for testimonial letters
  • Client post-sale survey
  • Closing Gift Program
  • Client Contact Program (Birthday, Holidays, etc.)

HOME BUYER'S SEMINAR
This is a great marketing tool for prospective sellers and buyers.  We will assist in producing your seminar complete with marketing collateral and marketing the seminar via various portals.  

SOCIAL MEDIA MANAGEMENT
This can be customized to meet your requirements and includes Twitter management, Facebook marketing and a social media calendar to keep you organized.  

INTEGRATED MARKETING PLAN
This includes online and offline marketing channels and  a step by step PDF guide for a 12-month calendar (how, when, why, where, etc.)

ADVERTISING MEDIA CAMPAIGN MANAGEMENT
The advertising campaign is taking your Integrated Marketing Plan and securing all of your marketing placements from start to finish.

 

Marketing is an investment in your business, your brand and your success - we look forward to working with you!